The BPF has published its own industry guidance document focussing on the use of the terms 'bio-based', 'biodegradable', 'compostable', 'oxobiodegradation' aswell as other environmental claims commonly made on plastic products.
The guidance has been developed to provide clear, user-friendly advice for companies in the plastics sector who are or are considering making environmental claims about their products. This guidance applies to environmental claims included in labeling, advertising, promotional materials and all other forms of marketing and communication.
By providing accurate information about the environmental effects and qualities of products, environmental or ‘green’ claims can often help consumers to make informed buying choices. Conversely the use of misleading, false, meaningless or unclear information can result in a loss of consumer confidence and unfair business competition.
To download a copy of the guidance document please click here.
To find out more on the topic of Bio-based and Degradable Plastics, click here.